DENHAM THE JEANMAKER DÜSSELDORF
Located in Düsseldorf’s vibrant Old Town district (Altstadt), Denham’s new Düsseldorf flagship store is situated on the elegant Heinrich-Heine-Allee. It resides in the heart of the area’s elite shopping area adjacent to locally famous fashion destinations as well as international premium and designer brands.
The generously proportioned 150 sqm store features Denham’s full collection including premium 5-pocket ranges for men and women complimented by seasonal collections of tops; from luxury basics to distinctive shirting, knits, tailoring and outerwear. Alongside the Denham collections the shop extends the customer-experience with a carefully curated suite of international specialty brands including footwear by The Last Conspiracy of Denmark, bags by Superior Label of Japan and eyewear by Monokol of Sweden.
As with all Denham’s international stores, the new location’s full interior concept was designed and developed by the brand’s in-house creative team combining fresh modern fixating concepts, creative twists on merchandising hanging and hardware systems and the bold deployment of vintage and antique pieces throughout. Signature elements of the shopping experience include an integrated coffee-bar, on-demand hand- wash service for jeans, a full Service Co. facility offering denim alterations and repair and an innovative 360-degree fitting mirror within a discreet try-on area away from the main selling floor.